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The Importance of Cup Shape
In a typical discussion of bras and breasts, we hear a lot about cup size. We don’t, however, hear a lot about cup shape, which is just as important in the fit of a bra. A cup that is wide and shallow...
View ArticleGathering In The Breast: Why Do We “Swoop and Scoop”?
Through a recent online conversation, I discovered that some people new to bra fitting have the wrong idea about “gathering in” the breast, also known as the “swoop and scoop” move. They thought that...
View ArticleBands, Underwires, and Depth
I’ve been dealing with a fitting problem I haven’t really seen addressed anywhere. Over the last couple of years, my breasts have continued growing. They went from a 34G, to a 34GG, to a 34H. The...
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